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About Truvia® Natural Sweetener

Satisfying sweetness with fewer calories and carbs than sugar.

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Our Sweeteners

We believe sweetness was meant to be enjoyed. That's why we created products that allow you to reduce sugar, not flavor. Born from the leaves of the stevia plant, our sweetness is rooted in nature along with the firm belief that sweetness does not have to be sacrificed.

Three Ingredients. Infinite Possibilities.

Truvia® Natural Sweetener is made with simply three ingredients: stevia leaf extract, erythritol and natural flavors. To make Truvia® Natural Sweetener, we first take the sweetest part of the stevia leaf and extract its natural sweetness. But stevia leaf extract is 200 times sweeter than sugar, so to balance the sweetness we add a natural sugar alcohol called erythritol. Then we add a special recipe of natural flavors to create great-tasting, zero calorie sweetness.


The stevia leaf extract used in Truvia® is a high purity sweetener containing the best-tasting parts of the stevia leaf.


Erythritol is a natural sweetener, produced by a fermentation process like beer and cheese. Erythritol is also found in fruits like grapes and pears.

Natural Flavors

Natural flavors are used to bring out the best of Truvia® Natural Sweetener, like pepper or salt or any other spice that would be used to enhance the taste of food.

From Stevia to Truvia® Sweetener

In six stages, the sweetness of stevia makes the journey from harvest to your kitchen. By always following this series of steps, we ensure we obtain the best tasting parts of the stevia leaf to use in our sweeteners to add to your favorite dishes.

Stevia begins as a root-cutting cultivated in greenhouses.
It is then transplanted as a seedling to the field in early spring.
When ready, the leaves are harvested and dried.
The leaves are steeped in water to aid in the extraction process.
The sweet extract is then purified to concentrate the best tasting parts of the leaf.
Finally, Truvia® stevia leaf extract is blended with other ingredients depending on your Truvia® sweetener of choice.

More About Truvia® Sweetener Products

What is stevia leaf extract?

Stevia leaf extract is born from the sweet leaves of the stevia plant. Over 200 times sweeter than sugar, stevia leaf extract is the primary sweetening ingredient in Truvia® Natural Sweetener.

Does Truvia® Natural Sweetener contain GMO? Is it genetically modified?

Truvia® sweetener products are certified Non-GMO by NSF’s True North Program. Visit their site for more information.

What are the natural flavors in Truvia® Natural Sweetener?

Like pepper, salt or any other spice that would be used to heighten the taste of food, natural flavors are used to bring out the best in Truvia® Natural Sweetener.

What is erythritol and why does Truvia® Natural Sweetener contain erythritol?

Erythritol is used as an ingredient in Truvia® Natural Sweetener and Truvia® Sugar Blends to provide bulk and the sugar-like crystalline appearance and texture. Erythritol is a natural sweetener produced by a fermentation process. It is also found in fruits like grapes and pears.

What is Chicory Root Fiber?

Chicory root fiber is a naturally sourced fructan from the chicory root. Fructans occur in foods such as agave, artichokes, asparagus, chicory, leeks, garlic, onions, and wheat.